Angelina Jolie-Brad Pitt Divorce Lights Up Social Networks
Social networks were ablaze Tuesday with the stunning news of Angelina Jolie filing for divorce from Brad Pitt, and social intelligence platform Synthesio provided Brangelina statistics galore.
According to Synthesio, the top hashtags used to discuss the split were:
#angelinajolie
#bradpitt
#brangelina
#divorce
#breaking
Jolie edged Pitt in terms of mentions, 44.24 percent to 41.52 percent, with Brangelina accounting for 14.24 percent of mentions.
In terms of sentiment, 9.54 percent of total mentions were negative, compared with 5.09 percent that were positive. Mentions of Jolie were 8.99 percent negative and 4.88 percent positive, while mentions of Pitt were 9.22 percent negative and 4.29 percent positive and mentions of the divorce were 12.8 percent negative and 5.78 percent positive.
Breaking it down by media type, sentiment was:
Twitter: 9.42 percent negative, 4.61 percent positive
Facebook: 15.35 percent negative, 12.72 percent positive
Blogs: 7.94 percent negative, 5 percent positive
Online news outlets: 9.25 percent negative, 6.2 percent positive
Instagram: 14.77 percent negative, 17.17 percent positive
People turned to the following platforms to discuss the Brangelina split:
Twitter: 77.44 percent of all online mentions
Online news outlets: 9.99 percent
Blogs: 3.31 percent
Facebook: 2.52 percent
Instagram: Less than 1 percent
Synthesio said 54 percent of people posting about the divorce were female and 46 percent were male, adding that the top five langua...
Source: Inside Social Games
URL: http://www.insidesocialgames.com
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