Another Twitter executive has moved on, as senior director of developer and platform relations Prashant Sridharan has joined Segment.
Sridharan will serve as vice president of marketing at the customer data platform, overseeing marketing operations including enterprise growth, developer evangelism, product education and customer engagement.
His hiring follows the additions earlier this year of vp of partnerships Rick Armbrust (formerly of Facebook) and two ex-Dropbox executives, vp of success Zhenya Loginov and vp of engineering Thomas ?Tido? Carriero.
Segment also announced the opening of an office in New York.
While at Twitter, Sridharan led the developer-relations team, after serving as a developer advocate at Facebook and director of marketing at Amazon Web Services and Microsoft. He said in a release announcing his hire: I am a Segment super fan, having followed its product development and momentum since its founding. (Co-founder and CEO Peter Reinhardt) and his team have demonstrated that rare ability to consistently build products that developers love. This is the perfect time to come on board and contribute to what?s next. Meeting the call of enterprise businesses hungry to understand their customers is an awesome challenge, and I?m psyched to be a part of the amazing team that will succeed in solving for it.
Reinhardt added:
Segment has seen tremendous demand this year for our products as businesses invest in managing myriad sources of customer data to put a mul...