Activision Blizzard Considers Crash Bandicoot and Spyro the Dragon ‘Flagship Brands’ - Videogames Blogs

Activision Blizzard Considers Crash Bandicoot and Spyro the Dragon ‘Flagship Brands’



According to a report from Business Wire, Activsion Blizzard had some interesting things to say about two of its recently revitalized franchises. Crash Bandicoot and Spyro were listed as two of the company?s flagship titles, being ranked with the likes of Call of Duty and Overwatch. An excerpt from the report follows:

Since its inception, [Activision Blizzard Consumer Products Group] ABCPG remains steadfast in its efforts to drive global growth and engagement for Activision Blizzard?s flagship brands, including Activision?s Call of Duty, Crash Bandicoot and Spyro, and Blizzard?s Overwatch and World of Warcraft. Additionally, with Activision Blizzard at the vanguard of competitive entertainment, ABCPG continues to raise the bar for esports via the merchandise program for the Overwatch League as we usher in a new generation of fans and athletes.
This is quite the compliment to the two mascot platformers, considering both franchises had remained dormant for nearly ten years each. 2017 finally saw the release of the Crash Bandicoot N. Sane Trilogy on PS4 and elsewhere, while 2018 had the Spyro Reignited Trilogy, also for PS4 and other platforms. Presumably, these two remasters/remakes were put in place to gauge interest in each franchise.

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