Sony’s PlayStation Division Knew Nothing About the Game Streaming Partnership With Microsoft - Videogames Blogs

Sony’s PlayStation Division Knew Nothing About the Game Streaming Partnership With Microsoft



It seems the public wasn?t alone in being blindsided by news that Sony and Microsoft are teaming up for cloud gaming technology. Sources close to the matter reportedly told Bloomberg that Sony?s PlayStation division was in the dark about the partnership as well.
When the two hardware giants began negotiating in 2018, the Japanese company?s senior management out of Tokyo led the charge. Apparently, news of the partnership hit staff at the PlayStation division hard. According to Bloomberg?s sources, higher-ups had to ?calm? those worried about whether the deal could potentially spell doom for PlayStation?s next-gen plans.

The speed at which cloud gaming has taken off in recent years appears to have caught Sony off guard. Its purchase of Gaikai Inc. in 2012, whose technology was used to develop PlayStation Now, hasn?t quite helped Sony keep up with the times. Other companies are already miles ahead when it comes to developing cloud-based technology. As many may have guessed, the success of Microsoft?s cloud service ensures it a spot among other leading companies in this space, such as Amazon and Google. Asymmetric Advisors strategist Amir Anvarzadeh said, ?Sony feels threatened by this trend and the mighty Google, and has decided to leave its network infrastructure build-up to Microsoft. Why would they sleep with the enemy unless they feel threatened"? Another analyst, Ryosuke Katsura from Nikko Securities Inc., believed this a smart move on Sony?s part, one that su...
URL: http://www.playstationlifestyle.net

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