Ubisoft Thinks It’s a ‘Good Moment’ to Invest in Brand-New IPs - Videogames Blogs

Ubisoft Thinks It’s a ‘Good Moment’ to Invest in Brand-New IPs



Ubisoft is in an interesting place right now. After successfully staving off a takeover from Vivendi, the French publisher continues to prosper. Several games are obviously in development, many of which remain unannounced, and a number of Ubisoft?s live service titles have done well at keeping up momentum. With new technology on the horizon, especially in the console market, Ubisoft is looking to mix things up a bit. Most interestingly, the company believes now may be the perfect time to invest in new IPs.
The company?s EMEA Director, Alain Corre, addressed this topic during a gamescom interview with MCVUK. He spoke of Ubisoft?s need to balance live services, while simultaneously attempting to grow the business elsewhere. Apparently, one solution in finding such a balance rests in hiring new talent.
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