When I think back to some of the earliest iPhone success stories, I can’t help but think of Doodle Jump. Following its launch in the spring of 2009, Doodle Jump became one of the first instances I can remember of a “schoolyard hit", that is a game that becomes popular due to kids playing it at school and competing for high scores, eventually spreading like wildfire due to word of mouth. The following year, alongside the mainstream explosion of Angry Birds, Doodle Jump also became a pop-culture phenomenon in its own right, whether that’s being part of Lady Gaga’s entourage’s wardrobe, being an official tie-in game with a major Universal movie, or the special versions of the game crossed over with major IPs like DC Heroes or SpongeBob. Yep, the old Doodler has been everywhere. And in addition to the many spin-offs and seasonal releases of the game, the original Doodle Jump has been updated countless times in the decade-plus of its existence, adding in new game modes, new themes, online multiplayer, and a whole lot more. Doodle Jump is one of those games that’s built around an incredibly simple mechanic, but one that’s been honed to near-perfection, and so there’s never really been a reason to even consider a sequel. But developer Lima Sky thinks there’s more to be done with the Doodle Jump formula, and so nearly twelve years after the original arrived on the scene, today a full-blown sequel Doodle Jump 2 has hit the ...