Why just chat when you can Super Chat"
YouTube Thursday announced the launch of Super Chat, a way for users to purchase highlighted mentions during livestreams in the hopes of attracting the attention of the Creators of those livestreams.
Product manager Barbara Macdonald said in a blog post that Super Chats remain pinned to the top of chats on livestreams for up to five hours, adding:
For Creators, this means Super Chat does double duty: keeping their conversations and connections with (super) fans meaningful and lively, while also giving Creators a new way to make money. We?re excited to start the Super Chat beta today with a few creators, such as iHasCupquake, Great Library (buzzbean11) and Alex Wassabi. And we plan to broadly launch Super Chat Jan. 31 for creators in 20 countries and viewers in more than 40 countries.
Here?s how it works, via the feature?s support page:
Super Chats stand out from other messages in two ways:

Your Super Chat is highlighted with a color.
Your Super Chat stays pinned in the ticker for a set period of time.

The color of your Super Chat, the period of time it stays pinned in the ticker and the maximum message length are determined by the amount of your purchase.
To make a purchase:

Select the dollar sign within a live chat. The live chat must be visible and mobile devices must be in portrait mode.
Select ?Send a Super Chat.?
To select an amount, either drag the slider or type your desired value.
Optionally, enter your message.
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