The news this week that the PS5 version of NBA 2K21 would be $70 ($69.99) has sent ripples through the gaming community, with many expecting that we?ll see the standard ?base? price of new releases next-gen increase from $60. Most of that conversation was educated speculation, but now industry research firm IDG Consulting says that more major publishers in addition to 2K are exploring the $10 jump.
In a conversation with GamesIndustry.biz, IDG President and CEO Yoshio Osaki talked about the increase, saying that video game pricing has been stagnant for 15 years. ?The last time that next-gen launch software pricing went up was in 2005 and 2006, when it went from $49.99 to $59.99 at the start of the Xbox 360 and PS3 generation.? He adds that prices of other similar areas in media and entertainment have risen (movies, TV, etc.).
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