Gamescom 2020’s Digital Format Was Successful, Yet Showed the Importance of Physical Events - Videogames Blogs

Gamescom 2020’s Digital Format Was Successful, Yet Showed the Importance of Physical Events



In a matter of months, the German Games Industry Association (game), gamescom?s co-organizer, altered gamescom 2020 from its annual on-site event into something that could accommodate a digital format. Apparently, these efforts were largely successful. And the Geoff Keighley-hosted gamescom: Opening Night Live proved especially advantageous for the event. However, these achievements aside, game has drawn one key conclusion?on-site events remain integral to the industry. Fans can, thus, expect gamescom 2021 to return to its roots as a physical showcase.
Game concluded that it drew a ?positive balance after [the] first all-digital gamescom.? Opening Night Live, for example, attracted two million concurrent viewers, a ?fourfold increase? compared to the pre-show?s 2019 debut. By the association?s count, this guarantees Opening Night Live a place among the top three digital gaming showcases hosted in 2020, so far. Gamescom?s global reach throughout the event?s entirety was helped along by about ?370 official gamescom partners.?
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