Koch Media has announced a new publishing label called Prime Matter during Summer Games Fest. Aiming to be a new premium game label, the company also revealed ten PlayStation games that they’ll publish under the Prime Matter moniker, including Starbreeze’s Payday 3.
The new publishing label is the result of Koch Media’s growth and their ambition to become the “go-to” publisher for developers of all sizes located all over the world. It will operate alongside the company’s four existing publishing labels – Deep Silver, Milestone, Vertigo, and Ravenscourt – and the games that have been announced cover a wide range of genres. The label will have a team of 25-30 people and is headed by Mario Gerhold. He explained their aims:
Games originate from the minds and hearts of the developers. Prime Matter is focused on maximizing this potential from the studios while empowering their dream or vision. One of our core values is to enable and support the studios, giving them the chance and freedom to express themselves within their game as they deserve. Some of the most treasured IPs in our industry started off with crowd-funding or as side projects which the developers truly believed in? history has proved that inspiration and talent is not defined by stereotypes.

One of the games Prime Matter will be publishing is Payday 3. Koch Media agreed to publish the game and 18 months of post-launch content back in March after developer Starbreeze...