Game development can generate lucrative business if done right. After all, the games industry is the most profitable form of media?making more than the film and music industries combined over the last decade. Recently, Call of Duty publisher Activision explored a new business model with its most recent game, Call of Duty: Modern Warfare. It ditched its in-game monetization that previously featured random loot boxes, purchasable map packs, and Season Passes that divided the player-base, for a more all-inclusive approach, mirroring Fortnite?s battle pass system, where players purchase a track to earn cosmetic rewards as they play through a season. This new business model paid off, earning the company 4% more in revenue during its launch quarter than the previous year?s Call of Duty: Black Ops 4. Modern Warfare?s new business model is much more transparent than before, giving you a clear indication as to what your hard-earned real-world money will get you. In previous Call of Duty games, you?d have the ability to purchase chests that contained random items, with varying degrees of rarity. It also split its player-base by offering map packs for a price, which has been remedied in Modern Warfare  with all new maps made available to players through free updates. The old model received criticism from fans, prompting a change with 2019?s entry. (Editor?s Note: The change also came along with a general shift in how games have been handling monetization.) Though it was a bit of a...