It?s clear that Netflix?s The Witcher series is a hit and it?s performing better than some might have anticipated. In fact, the show is in higher demand than Disney+?s The Mandalorian, a show set in the Star Wars universe. It?s currently the biggest TV show in the US. It?s no easy feat to outperform a franchise as popular as Star Wars, but The Witcher managed to do so and there are quantifiable numbers to prove it.
According to Parrot Analytics, via Business Insider, The Witcher racked up nearly 127 million ?demand expressions? during the week of December 22 to December 28, 2019, compared to The Mandalorian?s 115 million. ?Demand expressions? is how Parrot Analytics measures ?desire, engagement, and viewership of a series,? using metrics like social media comments, streams of the show, and other online engagement. Keep in mind, these stats are specific to the United States. Different demand expressions are also weighted based on importance. Streams and downloads of a title are weighted heavier than simple social media engagement.
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