Travis Scott?s creative partnership with Sony for the PlayStation 5 may be heating up. A new rumor says the console manufacturer is working on a custom limited edition Travis Scott PS5 and a game, both designed at least in part by the prolific creator.
The Travis Scott PS5 rumor comes by way of Forbes, who profiled Scott in a new article yesterday talking about how he had become a hip hop icon, a tastemaker, and one of the most noted names in branding partnerships. His latest is a strategic creative partnership with Sony and PlayStation that the console manufacturer announced just before the launch of the PS5 last month. His first project for the company was an immersive PS5 trailer followed by another that he narrated, and the partnership continues with additional unknown work to come. Forbes notes that Scott likes to ?maintain an air of mystery? around his projects in order to ?fuel discussion? about the products he is working with.
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