Sony’s Reportedly Struggling to Set PlayStation 5’s Price Due to Scarce and Expensive Parts - Videogames Blogs

Sony’s Reportedly Struggling to Set PlayStation 5’s Price Due to Scarce and Expensive Parts



Reportedly, scarce and expensive parts are proving a challenge for PlayStation 5?s manufacturing costs. A source with knowledge of the situation claims such issues mean the system currently bears a $450 price tag per unit for Sony. Considering PS4?s manufacturing cost of $381 and its $400 retail price, applying this same gross margin to PS5 could result in the new console?s retail price sitting at $470.
A report from Bloomberg, which cites ?people with knowledge of the matter,? suggests nothing is finalized as of yet. This is despite Sony typically having a retail price locked down by February of a new system?s release year. One key struggle on this front concerns an unreliable supply of DRAM and NAND flash memory. At present, these components are in particularly high demand, due to a wave of smartphones preparing for another iteration of releases.
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