THQ Nordic Expands by Establishing a Japanese Subsidiary - Videogames Blogs

THQ Nordic Expands by Establishing a Japanese Subsidiary



THQ Nordic is expanding once more, except this time the company isn?t acquiring a new studio. Rather, the publisher has announced it will open a new arm in Japan, a subsidiary simply referred to as THQ Nordic Japan. The establishment of this Japanese subsidiary means THQ Nordic now has an entity to manage its and HandyGames? distribution, marketing, and public relations in the country.
In a press release, the publisher?s Managing Director, Klemens Kreuzer, noted that this move is an effort to ?truly embrace the Japanese market.? To effectively do this, THQ Nordic Japan will be run by professionals native to the country. The Tokyo-based team consists of professionals with more than 15 years of industry experience, who have aided in the distribution of over 200 games to the market in Japan.
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